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GOOD GOOD Introduces New Fruit Spreads Line

GOOD GOOD Introduces New Fruit Spreads Line

Introducing Our New Fruit Spreads Line

We’re thrilled to unveil a brand-new line of no added sugar fruit spreads that are now available nationwide at Whole Foods! Whether you’re into classic Strawberry, juicy Raspberry, zesty Apricot, or the bold punch of Five Fruits, your breakfast (and lunch, snack, and midnight craving) has options.

So, what makes our spreads different?


We’re glad you asked.

Most jams, jellies, and spreads on the market are loaded with added, refined sugars. At GOOD GOOD, we’ve already been delivering high-quality products with no added sugar, and now we’re stepping up our game with a Fruit Spreads line made with even more fruit in the recipe. This new line also offers a gentle option for sensitive stomachs, as it contains no sugar alcohols, so you can enjoy your favorite fruit spread without any digestive discomfort.

The recipe still matches our other products in taste and nutrition, with the same natural ingredients and nostalgic flavors you love. Because of the higher fruit content, this line is categorized as a Fruit Spread instead of a Jam, and it’s a perfect balance of bold fruit-forward taste with only 10 calories per serving.

Each jar delivers:

  • Just 10 calories per serving
  • 1–2g of natural sugar (from the fruit itself)
  • Keto-friendly, vegan, gluten-free, and Diabetic-friendly
  • A smooth texture and bold fruit-forward taste

Meet the New Flavors

Strawberry Fruit Spread

Packed with 91% real strawberries, this one’s a love letter to PB&Js everywhere. Sweet, smooth, and just 1g of sugar per serving.

Raspberry Fruit Spread

 

Tart and vibrant with 83% real fruit. Naturally sweet and refreshingly light with only 2g of sugar per serving.

 

Apricot Fruit Spread

Delicate, tangy, and made with 72% fruit. This sunshine-in-a-jar has just 1g of sugar per serving.

 

Five Fruits Spread

Why choose one when you can have five? A medley of real fruits (75%!) with a sweet, balanced taste and only 2g of sugar per serving.

 

Gentle on Your Stomach

You asked, we listened. With the removal of sugar alcohols, those with sensitive stomachs can now enjoy GOOD GOOD without the discomfort. Just real fruit, no added sugar, and no refined nonsense, leaving you with a happy gut and bold, fruity flavor.

Made for Everyone

Whether you're low-carb, keto, vegan, gluten-free, or just someone who wants to eat smarter, our new spreads were made for you. Like our Jam & Jellies line, they’re the perfect alternative to sugar-loaded jams, and they actually taste like fruit, not syrup. The way you wish traditional jam would: bright, fruity, and not overly sweet.

Exclusively at Whole Foods Nationwide

We’re proud to be part of the Whole Foods Market family because clean, better-for-you ingredients are non-negotiable. Look for our new Fruit Spreads on shelves or grab them online at goodgoodbrand.com.

So, say goodbye to empty sugary spreads, and treat yourself to something that actually tastes good, works with your lifestyle, and is gentle on your stomach. Whether you’re spreading it on your toast, adding it to a PB&J, drizzling over pancakes, or stirring it into your baked goods, GOOD GOOD is here to make your fruit spread experience a whole lot better.

Good Good Brand Logo

ABOUT GOOD GOOD BRAND

Born in Reykjavik, Iceland and made in the EU, GOOD GOOD is sweetening up pantries worldwide with no added sugar. Our team has grown to our new office space in Austin, Texas, where we continue to bring better-for-you spreads to every kind of eater – from health-conscious shoppers to flavor seekers who just want to cut back on sugar.
Made with real, non-GMO ingredients, our jams, jellies, and spreads deliver the nostalgic flavors you love without compromise. Whether you're starting your day, upgrading your snacks, or treating yourself, GOOD GOOD makes life's little moments sweeter.

LEARN MORE

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